According to the Facebook S-1 they earn approximately $9.61 in revenue per user per year. But, averages are deceiving. Based on anecdotal evidence, this is likely how the long tail of Facebook’s revenue ties out: the lion’s share of money comes from shared revenues of grandmas and kids accidentally buying currency and credits in Zynga games.

Prove me wrong?

7 thoughts on “The Long Tail of Facebook Revenue

  1. Stan James

    I tend to agree with your hypothesis. Is there any data in their filing that supports the graph, or just the $9/user figure? The actual numbers would be fascinating!

    Reply

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