Category Archives: Business

WWDC 2011 already sold out, papers might report

I’m betting “Apple’s WWDC 2011 Announced Yesterday But Sold Out As We Went to Press” is not likely to be a headline found in my local news’ Business & Technology section this morning.

Not only will the story have already have come and gone, the dead tree newspaper will likely not even bother mentioning anything. The New York Times hasn’t posted anything about it. I can’t find anything in the Washington Post about it, either. Luckily nobody is relying on any of these outlets for announcements like this (as 10 hours after the fact is already far too late). This is not a newspapers-are-dead diatribe, it’s just that this is the kind of story that I find interesting and relevant. I would pay someone to deliver this story to me in a concise and timely manner.

Certainly, there are much more important things going on in the world lately. I do appreciate what these mainstream news organizations are doing instead: they are reporting from (and sometimes captured) behind enemy lines, sharing both important and mundane events through photography, and much more.

Here’s a graph I made to try and understand some of the common sources of news I encounter:

I’m not quite sure what to make of all this. But, I realize that timing is just one of many factors in the evolution of journalism: I heard about the WWDC announcement while checking twitter before getting out of bed this morning (long before I even received the announcement email from Apple). Though, I’ve waited until now to read in-depth stories on nuclear reactors and the Japan earthquakes. This, of course, is despite my ability to have watched, in real-time, a tsunami wave land on the east coast. I don’t know where to go to strike a good balance

SXSW Interactive is like a college, not a conference

Every year in mid-March, the internet becomes filled with criticism around the South by Southwest Interactive conference. The recurring complaints are largely old-timers stating things aren’t the way they used to be. I think the discussion should be re-framed, though: Interactive is more like going to university for a week than going to a conference.

Lots of classes

SXSW Interactive is a 5-day event with 1,041 sessions presented by 1,648 speakers. (lanyrd)

That is absolutely insane! Can you learn anything from a show this big? (Signal vs Noise)

Of course you can. Different vocations require different subject matter. Interactive has become a catch-all conference for anything having to do with the internet. This is like trying to attend a conference about “business” or about “food” — there are niche subjects for everyone. Much like university, you have arts and sciences and drill down into art history, or music, etc. At Interactive, you can learn about startups, and drill down into running a business, finding customers, marketing to customers, etc.

Lots of people

Sure, the conference has grown. Estimates put this year at nearly 20,000 attendees for Interactive alone. Some say that’s too much and I could agree. But, I also attended a state school with nearly 25,000 undergraduate students. Interactive was transformed to mimic a downtown campus: remote facilities for different types of sessions (e.g.: journalism in the Sheraton). I never felt like Interactive was too crowded because we are all spread out, focusing on our own things, seeing our own circle of friends, and going to the parties that interest us the most.

Parties

For many, the college experience is simply classes and studying spattered with parties. Or perhaps the inverse. Depending on your personality and what you’re looking to achieve, Interactive can be about sessions, parties, or both. You get out of the experience what you put into it.

Who you meet

This is largely self evident but Interactive is about like-minded people coming together and having a shared experience: grabbing coffee, a drink, setting up an ad-hoc meeting in the Hilton lobby, etc. Friendships and acquaintances made during college usually last long into adulthood and careers. Personalities may change, career paths may diverge, but keeping in touch with smart folks who you shared late nights or classes with is invaluable. The people I met at university and continue to stay in touch with are amazing and always fun to catch up with. So are those that I’ve had the opportunity to see again or meet for the first time at Interactive.

Bing vs Ping

I heard a commercial on [Pandora](http://pandora.com) last night that made me do a double take. I’ll paraphrase:

>Use [Bing](http://www.bing.com) to find new music and discover songs on the internet. Bing allows you to connect with and follow the artists you love and learn more about them. Then search Bing for upcoming concerts and events near you and buy tickets instantly.

Every time I heard “Bing” I thought, oops, you can easily mishear (or replace it with): [Ping](http://www.apple.com/itunes/ping/).

Of course, Bing is Microsoft’s search-engine-do-everything answer to Google. And Ping is Apple’s social-networking-sell-music answer to Last.fm. Let’s look at the copy on Ping’s page:

>Follow your favorite artists with a click and become part of their inner circle … Find out what music other fans are listening to lately … See when artists are playing near you and see who else will be in the audience, too. Then click to buy tickets from Live Nation.

Perhaps Microsoft’s Bing is getting itself into the business of brand confusion. Maybe they’re trying to piggy back on the instant popularity of Apple’s Ping. Or perhaps it’s just a coincidence. Either way, I found it curious…

On changing icons

>“Since iTunes is about to bypass CDs in sales, we thought it was appropriate to ditch the CD.” – Steve Jobs on the new iTunes 10 icon

Ok, so when are you and the rest of the industry going to remove the floppy disk (which you killed) as a ‘save’ icon?

On tech writing

“Why _____ (popular company) should ____ (buy|destroy) ____ (other cool thing or company)” articles are so trite. They’re really:

“Why _____ (my name) wants _____ (edge case) in ____ (other cool thing or company) magically fixed with no economic sense by ____ (popular company)”

It’s like a really topical MadLib populated with keywords from Techmeme:

– “Why Apple should buy Skype”
– “Why Google should buy Gowalla”

I click on these articles *all the time*. Those titles always look so appealing and savvy. They’re not.

They work the same way as “Top 10 (reasons|ways) _____ (popular thing) (should|could) ____ (sexy verb or name or service)” articles.

– “Top 10 reasons Apple should buy Palm”
– “Top 10 ways Facebook could rule the world”

I’m think I’m starting to figure this whole tech writing thing out.

Services for busy people

This is such a first world problem I thought about not posting it. But, I feel there’s an opportunity to make some money and make people happy. I hope I’m not the first to think of this…

How often do you come home to a “missed delivery” notice? I often get it once a month because I forgot to change the shipping address to my office. I’m one of the lucky ones: many people can’t have things shipped to them at work. Consultants are in a different location every week. Where is the delivery service that can drop off my package at my house between the hours of 6 and 10 PM?

Do you hear horror stories of trying to schedule a doctor’s appointment? Not only do they not answer the phone between 12 – 1 (because that’s their lunch break, coincidentally the only time some of us have a chance to make personal calls). Some of us have to take a half-day from work just to get there, sit and wait, meet with the doctor, and then go back to work. What about an oil change? Most of us go to our jobs somewhere between the hours of 7 AM – 7 PM. Oh, and you’re closed on Sundays? How convenient, that’s a day of rest…

Is there no demand for an “after hours” delivery service to make sure I don’t have to drive 10 miles out of my way to get that package I missed? Are there really no doctors willing to work evenings (after we all get off of work) so they can spend the day with their kids? And you’re telling me nobody at Jiffy Lube will work on evenings or Sundays? Let’s be real…

Services like [UberCab](http://ubercab.com) are headed in the right direction. They are geared toward people willing to spend a few extra bucks for regained time and service on our schedules.

You should include your email address in your signature

Most people will argue that your signature should not include your email address. It’s overkill; it’s redundant. Sure, for one-on-one conversations it makes make no sense: you just emailed them.

But, if you’re forwarding an email or get involved in a thread later, your email client usually does not include full email addresses in the quoted reply/forward content.

Thus, you see “Jim Smith” was looped in early on but don’t have his email address to loop him back in. Or you are forwarded a message that needs follow up but all it says down below is “From: Mark Johnson (Acme Co).” What now, Mark?

Plus, you may have a dozen different accounts that end up at the same inbox. Adding your email address in your signature helps you communicate your preferred address and avoid misdirection in the future.

Ensuring your email address is somewhere in your initial message avoids these situations. No matter how much we use it, email is hard sometimes… let’s make it a little easier for each other.

Game Tonight?

One of [Crowd Favorite’s](http://crowdfavorite.com/) recent [workshop](http://crowdfavorite.com/workshop/) projects has been to answer the question: [is there a (professional sports) game tonight that would affect my commute](http://gametonight.in/)? Now there’s a simple web app to answer that. Even living downtown, I think to myself “why are there so many people in my bar tonight?” and quickly I realize there’s a baseball game down the street. Additionally, Apple recently selected it as a [Web App Staff Pick](http://crowdfavorite.com/news/2010/06/game-tonight-selected-as-apple-web-app-staff-pick/).